General

Google Expands Site Reputation Abuse Policy to Tackle Manipulative SEO Practices

In a significant move to combat manipulative SEO tactics, Google has expanded its site reputation abuse policy to address the growing issue of exploiting ranking signals through third-party content....

SEO in smaller non-English speaking markets

What is the SEO in the smaller markets? The direct answer to what smaller markets present is that...

Navigating Google’s Frequent Algorithm Updates

Google’s frequent algorithm updates have been rolling out in quick succession since August. Some in the SEO community...

Are We Worried About The Wrong User Metrics?

Since E-A-T and E-E-A-T have become such a big deal for SEOs, there have been a lot of...

Google’s “Magazine Rack Update” Benefits Big Brands, Punishes You

Repost after edits, written by Sean Kaye, originally published on X. Google has a "big publisher" problem, and I...
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Google Doesn’t Have Notion of Toxic Links

Google's John Mueller playing wordsmith games with a Twitter user leads to misinterpretations and false claims that Google doesn't grade backlinks because they don't use the term toxic.

Google Can Soft 404 Out of Stock Products

Google spokespeople say that product counts shouldn't matter for search, however, users are reporting a different behavior

Google Testing New Look for Visual Stories

Google Web Stories can potentially bring a lot of traffic to the sites lucky enough to be included in the SERP page element, and Google likes to test new looks.

DMCA To Google Results in reddit.com Homepage Deindexing

A DMCA filed with Google has resulted in Google removing the Reddit homepage from the search results so the doorway to the home of the internet is lost to searches for now.

Google Soft 404 Errors And Deindexing Based On Text Strings

Google users are finding instances where text strings on pages are resulting in soft 404 errors and deindexing of those pages until the strings are removed.

Google Doesn’t Have A Limit On Long HTML Pages

A user asked Google's John Mueller if there was an HTML length limit that Googlebot would crawl, see John's reply, and find out the limits that are there.
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