Are We Worried About The Wrong User Metrics?
Since E-A-T and E-E-A-T have become such a big deal for SEOs, there have been a lot of discussions in certain circles about optimizing...
Google’s “Magazine Rack Update” Benefits Big Brands, Punishes You
Repost after edits, written by Sean Kaye, originally published on X.
Google has a "big publisher" problem, and I think, based on what I've seen...
Navigating the Future: The Pervasive Influence of AI on SEO Dynamics
Introduction
Evolution of SEO and its importance in digital marketing
Search Engine Optimization (SEO) has undergone a transformative journey since its inception. Initially seen as a...
How to Prepare for Google’s Search Generative Experience (SGE): Navigating the Future of SEO
Introduction
The digital age is characterized by constant evolution, and search engine optimization (SEO) is no exception. As we stand on the precipice of...
John Mueller Says Update the Dates On Your Content
Is changing the date enough for pages in markets where freshness is important? Or do you need to completely rewrite content?
Google: Internal Link Placement Doesn’t Matter But Is Measured Differently
Google's John Mueller was asked if the placement of internal links on a side mattered from location to location, answers are contradictory from other statements.
